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Product

LEAD for EPs.

Improve Cultural Preparation.

Guarantee Visa Support.

Include Insurance.

Partnerships management.

Education.

Redifining recruitment season.
IT platform improvement: ORS and Opportunities Portal.

Improve selection process.

Create your own experience.
Referral Incentivies.
Showcasing.
Viral campaign for word of mouth.
University Relations.

Connection Strategy

People
Price
Process

Market Penetration
Connection isn't leader in its market, a market very fragmented with many competitors taking smaller market's share. We have to gain market share by increasing the number of buyers. This means that we need to make more people to buy connection for the first time. This requires the following different strategies.

 

P2P Referral

 

Customer Experience Development

Increase Physical reach.

Website refreshment.

Fee: 100€

Administrative Fee: 20€

Place
Promotion

Competitors

•Social Impact
•International
•Goverment Support
•Low prices

 

Buyers

•Friends opinion
•Price
•Project
•Country

 

Diferentiatior

•Support Netwrok
•Leadership development
•Cultural immersion

Positioning

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